WAEC SSCE - Marketing - 2022 (Objective)

Question 1 Report

Milk, sugar and bread bought by Amaka for her children's breakfast is an example of

shopping goods

convenience goods

specialty goods

unsought goods

Answer Details

The purchase of milk, sugar and bread by Amaka for her children's breakfast is an example of convenience goods. Convenience goods are goods that are frequently purchased and require minimal effort to obtain. They are everyday products that are easily accessible and usually low in price. In this case, milk, sugar and bread are items that are commonly found in grocery stores and supermarkets and are purchased frequently by consumers without much thought or effort.






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